How it works

A simple path to a better fundraising website.

Six clear steps. No long, complicated rebuilds. Your setup begins with a complete fundraising website for as little as $5,000 — from there, you expand only where it makes sense.

Six steps

From plan to launch in about a month.

We've stripped out the parts of a typical website build that waste time — endless wireframes, custom-from-scratch design, fragmented fundraising tooling. What's left is a tight, repeatable process that gets you to a fundraising-ready website, fast.

Larger or more complex builds typically run 6–10 weeks.

  1. Step 01

    Plan the foundation

    We start by setting up the structure your entire fundraising system will run on. This includes defining your site architecture, organizing content types, and building a CMS framework that supports fundraising — not just publishing. Pages, campaigns, stories, and impact content are all designed to work together from day one.

    • Information architecture and sitemap
    • Content types and CMS collections
    • Fundraising-first navigation patterns
  2. Step 02

    Style the system

    Next, we apply your brand to the shared component library. Fonts, colors, layout patterns, and hierarchy are styled to match your organization while keeping everything flexible and easy to manage. The result is a polished, modern look — without the cost or complexity of a fully custom design.

    • Brand application to the component system
    • Typography, color, and layout patterns
    • Mobile-first responsive system
  3. Step 03

    Build the core pages

    With the foundation and styling in place, we build the essential pages you need to launch — homepage, mission or about, programs or impact, stories or blog, donation or campaign, team, contact, and one additional core page. Each is built from reusable components so future updates stay fast and simple.

    • Homepage and mission storytelling
    • Programs, impact, and stories
    • Donation and core campaign pages
  4. Step 04

    Activate fundraising

    Fundraising is embedded directly into the site — not added later. We connect branded donation forms, configure a core campaign template, and apply proven fundraising UX patterns so giving feels natural, clear, and easy. Forms, CTAs, and campaign layouts are integrated into the CMS so your team can launch appeals without rebuilding pages.

    • Branded Donately donation forms
    • Core campaign template
    • Conversion-tested UX patterns
  5. Step 05

    Prepare for growth

    Before launch, we make sure the system is set up to perform beyond day one. This includes SEO and GEO structure, search indexing, analytics setup, and accessibility best practices — so your content can be found, measured, and improved over time.

    • Schema markup for organizations & campaigns
    • Search Console, GA4, and Tag Manager
    • Accessibility checks and trust signals
  6. Step 06

    Launch and enable your team

    Finally, we test everything and prepare your team to take ownership. We run QA across devices, test donation flows, and walk your team through the CMS so they feel confident managing content, campaigns, and updates. Once everything is ready, we handle deployment and launch support.

    • Cross-device QA and donation testing
    • CMS training for your team
    • Deployment and launch support
Timeline

A typical Core build, phase by phase.

Growth and Strategic builds add weeks for migrations, custom integrations, multilingual structure, and additional CMS collections — but the rhythm is the same.

1–2 weeks
Discovery audit and information architecture
4–6 weeks
Core pages and CMS build
1–2 weeks
Fundraising activation and integrations
1 week
QA, training, and launch

Ready to start the planning step?

The first step is a 15-minute conversation. We'll talk through what you have today, what's slowing you down, and what your fundraising-first website could look like.